Social Responsibility - A Non-Technological Innovation Process

Book Series: Social Responsibility Beyond Neoliberalism and Charity

Volume 1


Matjaž Mulej, Robert G. Dyck

eISBN: 978-1-60805-874-7, 2014
ISBN: 978-1-60805-875-4
ISSN: 2352-3336 (Print)

Indexed in: EBSCO.

Current global economic crises call for social responsibility to replace neo-liberalistic, one-sided and short-term criteria causing m...[view complete introduction]
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Radical Innovation of Values, Culture, Ethics, and Norms Required for Social Responsibility

- Pp. 2-14 (13)

Matjaž Mulej and Robert G. Dyck


Without social responsibility (SR), our current civilization hardly has a chance to survive. SR covers in ISO 26000 (ISO, 2010) seven core subjects (see Fig. 1). It links all of them with consideration of: (1) interdependence as the basis, and (2) holism as the top intention, achievement, and pre-condition of success, based on interdependence. We prefer no limitation of SR to companies; they follow influential humans’ decisions. SR is a human attribute. Interdependence makes humans honest and leads from one-sidedness to (requisite) holism. This leads out from the current crisis of affluence and its blind alley, while SR reaches far beyond neoliberalism and charity.

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